Smart Analytics

for Smart Decisions

We simplify your journey

Smart Analytics

for Smart Decisions

The model you need to take
the right business decision
with your data is here


Understand what’s driving your performance, precisely follow your business KPI, identify the dimensions or the combination of dimensions driving your performance, analyse your mix effects,..

All you need for your business performance is here!


From the prioritisation of your AB Tests (user journey analysis, revenue attribution model,…) to the analyses of the test results (step performance analysis, significance test), make the good choices all along your A/B Tests strategy.

Which page to rebuild in priority and
which version of my AB Test put into production? 


Analyse your conversion funnel, measure the value of each step, 
understand the behavior of your users in the time and finally
prioritize the redesign of your user journey.

Automatise and accelerate your business

Smart analysis engine integrated into your data ecosystem

Discover DataMa in a minute

Sucess Stories

Few words from our clients

“Automate recurrent analysis, without any compromise on insights’ quality

Fanjuan Shi

Director, Analytics & Data Science Department

“Maybe 50% of an analyst’s questions in a single graph”

 Eric de la Broise 

Director, BI & Analytics

“Exactly the graph I wanted to show this afternoon to the steering group”

 Charles Goddet

Business and Data Analyst

Who we are

A young and agile software provider

Created in 2017

Ready to make a real change?

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